JSW Paints wants to make as much money as other paint companies in the next few years. The CEO, AS Sundaresan, said they plan to increase their profit by 3-4% each year. They hope to reach a profit margin of 15-18% within three to four years.
In the year 2023-24, JSW Paints started making a profit from their operations for the first time. They made over ₹2,000 crore in revenue during that time. Now, their goal is to make ₹5,000 crore in revenue by the financial year 2026. JSW Paints is part of a big company called the JSW Group, which is into steel, energy, maritime, infrastructure, cement, and sports.
Sundaresan thinks JSW Paints will start making a profit overall this year. But the company didn’t say anything about its net profit for the financial year 2023-24.
Sundaresan feels positive despite tough competition in the paint industry. Birla Opus, a part of the Aditya Birla Group, is offering paint at lower prices, putting pressure on the market. Birla Opus aims to become the second-largest paint company in India, make over ₹10,000 crore, and turn profitable in three years.
JSW Paints has been holding its own against bigger rivals and gaining ground. Sundaresan believes they can compete with Birla Opus just like they do with other major brands. Even though Birla Opus is investing heavily, JSW Paints is confident in maintaining its position in the market.
